Flash. Organic Creativity | Organic creativity

ORGANIC
CREATIVITY

Relevant brands are those that are
present in people's lives,
providing them with emotions.
At Flash we create that organic
connection between brands and
the audience.

SURPLUS OF
INFORMATION +
DEFICIT OF
ATTENTION =
IRRELEVANCE

The average attention span for a
message is 5 seconds. Users pay
to avoid seeing advertisements.
That is the environment in which
brands operate—a landscape
where their messages seem
destined for irrelevance.

BRANDS THAT MATTER

BRANDS THAT CONTRIBUTE,

Brands need to establish
a new relationship with
the audience. Contribute
to people's lives. Create a
connection that allows
them to be significant in
their day-to-day.